Brand, creative & digital

consultant

driven by my obsession of a visual language that moves the world

For more than a decade, Barry Swart has made his presence felt as an award-winning graphic designer and digital marketer. Focusing on corporate branding and marketing, he has demonstrated an uncanny ability to convey his clients’ brand promises through the creation of awe-inspiring visual imagery.

No project is too big or small for this creative wizard. That Barry’s client base ranges from the second largest medical aid in South Africa to a small driver’s license business speaks volumes about a man who puts his clients’ needs first. His extensive and diverse experience has assisted him to not only understand and analyze digital marketing trends, but also to apply it optimally in maximizing user experience and interface design. Being well-versed in and intimately acquainted with the customer’s journey, Barry offers his clients valuable insight into the psyche of the consumer.

Creating visually effective branding and digital marketing strategies, Barry’s phenomenal talent has not gone unnoticed by industry stakeholders. His creative work for the medical aid group Bonitas has earned him the prestigious ASK Africa Orange Index Award for 2017/2018 and 2019/2020. As far as the world of customer experience is concerned, these awards enjoy Oscar award status because it represents the most influential point of reference in South Africa.

Effective marketing is all about a visually strong campaign. Says Barry, “I love putting the ART in chART. Seeing a client’s brand and products grow and expand as a result of my work, whether on digital or so-called old school platforms, is immensely gratifying.”

I handle all final production research, creative conceptualisation, and art direction. Form consumer-facing and B2B print mediums and elements form brand awareness and the division marketing process, above-the-line campaigns; this includes TVCs, Radio adverts, Out of Home. And any other placement of the client and non-client facing brand. I managed multiple teams and external parties to deliver on the final project.

I have extensive experience producing AVs, radio campaigns and building out a comprehensive Digital Campaign to do Brand awareness and generate leads for clients.

My passion is to put the "Art" in the chART.

Contact me.

Hello@barryswart.com